Branding, Product, Front-End Development
At Breakerbox—an energy procurement & management startup—I worked with the design team to develop a fully fleshed-out brand, ready to conquer the world.
Style Guide designed with
What I did
I put the fun in
I really wanted to make this a joyful brand experience, making the visual design language less conventional and rigid, and more modern, exciting and squishy.
Concept sketches and iconography
At the speed of thought
Before developing anything my team designed a flowchart for the customer-facing web app.
It was fun!
Working at Breakerbox and seeing the brand come to life has been very rewarding for me as a designer. I'm really proud of what I've done here.